Meta Ad Winner Checker: Is This Ad a Winner?
Free, no account · looks up Koda’s Meta Ad Library data on request · last checked
Read from Koda’s own copy of Meta’s public Ad Library (ads shown in France, swept daily since 22 September 2026). Koda shows no creative: every ad opens in Meta’s Ad Library. Run time is a signal, not proof of profit.
Of 66,957 Meta ads Koda tracked in Meta's Ad Library (France, 22 September 2026 to 31 October 2026), 83.5% stopped before 14 days, 8.2% reached 30 days and 1.7% reached 90. An ad that keeps running is an ad someone keeps paying for.
Days running = today − “Started running on” · Percentile = share of the niche’s ads that ran fewer days
Sources: Koda: how long Meta ads run (67,000 ads) · How long has that ad been running? (LinkedIn) · Meta Ad Library
How does it work?
- Step 1
Paste an ad
Ad Library link, Facebook page or brand - Step 2
Read the days
Run time, verdict, rank in its niche - Step 3
Remake it
Your product, 3 hooks to test
What does each verdict mean?
The run time sets the verdict. It is a signal, not proof: only the advertiser knows its margin.
| Verdict | Run time | Share of ads |
|---|---|---|
| Test | under 14 days | 83.5% |
| Promising | 14 to 29 days | 8.3% |
| Likely profitable | 30 to 59 days | 5.6% |
| Proven | 60 to 89 days | 0.9% |
| Evergreen | 90 days or more | 1.7% |
Does the niche change the answer?
Yes. In baby, 31.4% of ads reach 30 days; in jewellery, 1.2%. So each ad is ranked against its own niche.
What can run time not tell you?
Brand ads can run long without selling, and a duplicated winner restarts at day 0.
Then Koda makes the ad
Frequently asked
- How do I know if a Meta ad is a winner?
- Check how long it has run: 83.5% of Meta ads stop before 14 days, only 8.2% reach 30. Past 30 days, it is likely profitable, not proven.
- How long does a winning Facebook ad run?
- No fixed number: 8.2% of Meta ads reach 30 days, 2.6% reach 60 and 1.7% reach 90.
- Can I check every ad of a brand at once?
- Yes, if Koda has swept it (ads shown in France since 22 September 2026): paste the brand, its page or one of its ads.
- Where do I find when an ad started running?
- In Meta's Ad Library: each ad card shows "Started running on" and a date.
- Does a long-running ad mean the product is profitable?
- Not necessarily: someone keeps paying to show it. Brand ads and small budgets can run long too. So each ad also gets a confidence level, from its EU reach per day against its niche.
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How this page was made: drafted with AI assistance from the sources listed on this page, read on .